Belgian Beer Board

After 75 (!) years again a label on trappist Westvleteren

Started by Trappist, August 13, 2022, 10:08:36 AM

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Trappist

Hi,

Interesting news from Westvleteren!
It is amazing, but after 75 years (I rather think it is 77 years), the monks have decided to put labels on their bottles again!





Here they are!
Very simple labels, showing the crown cap.
They also contain the needed information to comply with all regulations.
Interesting to mention that 3 years of work was done to design the labels.
When putting the bottles into the wooden crates, you actually can't see any label at all!! It seems nothing has changed :)



With the new labels, new simplified crowncorks will be used too.

https://www.focus-wtv.be/nieuws/na-75-jaar-opnieuw-een-etiket-op-trappist-westvleteren

Original article, published on our local TV channel Focus/WTV.

Translated: https://www-focus--wtv-be.translate.goog/nieuws/na-75-jaar-opnieuw-een-etiket-op-trappist-westvleteren?_x_tr_sl=nl&_x_tr_tl=en&_x_tr_hl=en&_x_tr_pto=wapp

https://www.focus-wtv.be/video/na-75-jaar-opnieuw-een-etiket-op-trappist-westvleteren

The movie showing the labeling machine.

Anyway, what a great move from the abbey  t_u

Cheers,
Filip


"Beer, if drank with moderation, softens the temper, cheers the spirit, and promotes health."
–- Thomas Jefferson

Jay

Hi Filip,

In this day and age where everything must show a list of ingredients (and other info) it was only a matter of time before Westvleteren would have to follow suit.

I like the new labels and bottle caps, a very nice design. Can't wait to see them in person at the Bruges Beer Festival.

Cheers
Jay  t_u

Viv

Hi Filip and Jay,

Those labels are very classy.

Simple but effective and functional, and stylish too.

They do actually enhance the product.

Cheers!


Viv

Trappist

Hi,

The labels also do show the ingredients!
The dark beers are made with dark candy sugar syrup, which is a nice confirmation from what I already knew.



Cheers,
Filip
"Beer, if drank with moderation, softens the temper, cheers the spirit, and promotes health."
–- Thomas Jefferson

Trappist

"Beer, if drank with moderation, softens the temper, cheers the spirit, and promotes health."
–- Thomas Jefferson

Jay

Sticking a label on a bottle of Westvleteren was something that needed careful and thoughtful design and planning and they have absolutely nailed it  :appauding-1:

Cheers
Jay  t_u

Trappist

Quote from: Jay on October 27, 2022, 09:05:05 PMSticking a label on a bottle of Westvleteren was something that needed careful and thoughtful design and planning and they have absolutely nailed it  :appauding-1:

Cheers
Jay  t_u

Absolutely Jay,
Still, I don't see any different crowncaps yet.
As it is now, there is a double mentioning of the best before date. One on the cap and one on the label.
I'm nearly sure the crowncaps will undergo a re-styling too, without mentioning the BBD.
Cheers,
Filip
"Beer, if drank with moderation, softens the temper, cheers the spirit, and promotes health."
–- Thomas Jefferson